Stefan W. Herzberg

Stefan W. Herzberg Stefan W. Herzberg brings his international experience in Technology, Retail, Healthcare and Innovation.After a long C-Level career in German Retail, he was appointed Global COO of General Electrics worldwide MRI business in 2012. Since mid 2014 he has been an early and successful investor in new technologies with a focus in AI … Read more

Sensodyne ProSchmelz

Customers bite – snoopstar supports Sensodyne’s print campaign. Ads are great. But they have one decisive disadvantage: they are limited in space, which is why you always have to choose between information and emotion. Or: you simply do it like Sensodyne and integrate snoopstar. The print motif of Sensodyne’s new awareness campaign shows how … Read more

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